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“If I have seen further, it is by standing upon the shoulders of giants” – Sir Isaac Newton When Chris Reynolds co-founded Investment Planning Counsel in 1996, he set out on a mission to help entrepreneurial financial advisors build better businesses. Since then, he’s remained steadfast in this mission. Chris believes that at the heart of any great business is remarkable client experience: how you meet the needs of your clientele, how you evolve with them as they change and, ultimately, how you leave your clients feeling about you after every single interaction they’ve had with you and your business. A life-long learner, Chris is always learning from the best of the best – from within our industry and from outside. In his podcast, Turning the Page, Chris will bring you the stories, the lessons, and the winning ideas from the people who have made it and from those who are reshaping the future of financial advice.
Episodes
Monday Jun 12, 2023
Monday Jun 12, 2023
It’s a busy world. People used to vote with their wallet. Now they vote with their time.
People today are inundated with non-stop content. They don’t know where to look or who to trust. So how do you win their time and their confidence? My guest today has come up with a powerful approach to cut through the noise with just three words: Think. Do. Say.
Joining me today is Ron Tite! Ron is a best-selling author, speaker, producer, and entrepreneur who blurs the lines between art and commerce. He has been an award-winning advertising writer and creative director for some of the world’s most respected brands including Air France, Evian, Fidelity, Hershey, Johnson & Johnson, Kraft, Intel, Microsoft, Volvo and many others.
He’s the founder of Church+State, host and executive producer of the hit podcast, “The Coup”, and publisher of This is That Travel Guide to Canada – a best-selling and award-winning satirical book. He has written for television. Penned a children’s book. Wrote, produced and performed a hit play. Created a branded art gallery. And was executive producer & host of the award-winning comedy show, Monkey Toast.
Ron’s first book, Everyone’s An Artist – Or At Least They Should Be was published in 2016. His most recent book, Think Do Say: How to Seize Attention and Build Trust in a Busy Busy World, hit store shelves in 2019.
In this episode, Ron will share with you…
- People are constantly being inundated with content every single moment of every single day. How do you stand out from the noise?
- How authenticity in the content you create can build long term trust with clients and consumers.
- Ron uses his “think, do, say” theory to show how one of the oldest manufacturing brands in the world recently went through a reinvention that sets them up for generations to come.
- Helpful tips on how business owners can learn to be creative in their own business and how you can use everyday tasks to kickstart that part of your brain.
- Why business owners should cut the jargon.
Pick up Ron’s book at https://www.amazon.com/Think-Do-Say-seize-attention/dp/1989025714
Learn more about Ron and his work at https://churchstate.co/
How do you get creative in your business? I’d love to chat with YOU and learn more about you and your business. Why not set up a virtual coffee with me so we can chat about how you can accomplish big things in your business!
Set up a virtual coffee with me here: https://aspect.ipcc.ca/turning-the-page-podcast#grabcoffeewithchris
If you loved this episode, we’d appreciate it if you would follow Turning the Page on Apple, Spotify or whatever podcast app you use! If you found the information helpful, be sure to share it with another financial advisor who could use these words of wisdom!
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